There was a time when Twitter wasn’t a popular form of social media. Quite a few people would have had a Twitter account prior to it being popular, and perhaps they too never used it. Its popularity these days as a form of social media has seen more users than ever before jump on the Twitter bandwagon.
Twitter is excellent because it allows you to give short and sharp pieces of information to potential customers. In this day and age, when our attention spans are extremely short when it comes to looking at things on the Internet, Twitter is perfect, and whether you are new to Twitter or a seasoned pro, there are plenty of benefits to be had for your business.
Tweets are a form of linking, and despite links on Twitter being no followed, they can still affect your SEO campaign. If your account is new and you manage to get followed by a popular user, you will see an increase in your Twitter profile’s visibility in search results. If more people having authoritative accounts start to re-tweet your updates, search engines will start seeing your account as an authority as well. Tweeting links from your website from this account will help search engines trust your website more and will definitely contribute towards increasing its search rankings.
To help your account be seen as an authority, you need to make sure that you:-
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